Engagement
Category Deep-Dive Assessment
Focused analysis of one high-stakes buying category — price ladders, volume bands, and negotiation-ready visuals for the category owner.
- For
- Category managers preparing for annual negotiations or board reviews
- Duration
- 3–4 weeks
- Delivery
- Hybrid sessions with on-site workshops in Bangkok when required
- Pricing basis
- Fixed fee per category
When a single category carries board attention — packaging for a food manufacturer, logistics for a retailer, or MRO for an industrial group — a full enterprise map can wait. This assessment concentrates on one buying family and produces the visuals the category owner needs before negotiation season.
We reconstruct recent spend, map price ladders and volume bands, and prepare a comparison pack that shows how incumbent and alternate suppliers sit against each other. The tone is practical: numbers your buyer can walk into a supplier meeting with, not abstract maturity scores.
What is included
- Category spend reconstruction for the selected scope
- Price ladder and volume-band visuals
- Supplier shortlist comparison pack
- Briefing session with the category owner
What is outside scope
- Multi-category enterprise mapping (see Spend Visibility)
- Legal review of contracts
How the work proceeds
- Scope confirmation and data request
- Analysis and draft visuals
- Review with category owner
- Final pack delivery
Preparation
Contract files, recent quotes, and volume forecasts for the chosen category.
Constraints
One primary category per engagement; adjacent categories can be noted but are not fully modelled.